Is NHL now more popular than NBA, NFL, or MLB?

53 Responses to “Is NHL now more popular than NBA, NFL, or MLB?”

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   Lucas,
   As you may know, Pagerank is a function of several different things, but I certainly think that the NHL’s move to embrace new media and blogging certainly has an affect. Bloggers with higher pageranks who link to NHL.com certainly pass some of that link equity to the site. Furthermore, the internal linking structure of NHL.com allows for the site to share pagerank with itself.
   Let me explain; the value of an internal link is the same as the value of an external link (proven through research). Therefore, when NHL.com links to itself it is passing some of that “pagerank” or “Google Juice” to the page that it links to. This is great news for NHL.com because it can now share that high pagerank with itself, compounding it’s benefits!

   To explain your Alexa scores, I am not sure. The Alexa system is flawed by virtue of the visitor having to have the Alexa toolbar installed on one’s browser, so I really don’t give that system much credit when looking at sports sites. It is really only beneficial when researching more technical topics where the typical site visitor would be more likely to have the Alexa toolbar installed.

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